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More than just a brand

Commonly asked questions

While sharks are capable of attacking humans, they rarely do so, as they prefer to hunt other marine animals. Since humans are not a typical part of their diet, shark attacks on people are quite uncommon.

The IUCN warns that over a quarter of shark species face extinction, mainly due to overfishing. Each year, over 100 million sharks are killed for their fins, meat, and as bycatch in fishing operations. This threatens their populations and disrupts marine ecosystems, highlighting the urgent need for stricter fishing regulations and reduced demand for shark products.

Although sharks may seem intimidating due to their appearance and reputation, many species are surprisingly tolerant of humans. With hundreds of shark species, behaviors can vary, but most are not bothered by close human interaction.

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